David McGeough

    David McGeough

    David is responsible for all aspects of the marketing plan to support business growth. Over 20 years experience as a marketing and IT executive. Focus on new market penetration, lead generation and lower customer acquisition costs. Previous experience includes senior marketing roles with the likes of Wrike, New Relic and Citrix.

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    AI Customer Experience: 5 Pitfalls to Watch Out For

    We’ve approached the peak of Gartner’s Hype Cycle for AI. It doesn’t matter where you look—AI is everywhere, in many shapes and forms. But with massive hype comes inflated...
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    Scorebuddy Launches New QA Automation Tool: GenAI Auto Scoring

    How would you like a scalable team of AI evaluators at your disposal?Scorebuddy is launching a new...
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    The Best Cold Calling Scripts for Call Centers: 14 Examples

    Call centers have evolved in the last few decades. With the addition of the internet, social media,...
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    What Is a Virtual Call Center? How It Works + 8 Big Benefits

    The explosion of virtual call centers isn’t just a lingering result of the pandemic. There’s been a...
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    What is Mean Opinion Score? How to Boost Call Center MOS

    While phones nowadays seem to be used for everything but calls, they remain a popular choice for...
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    What is Workforce Engagement Management (WEM)? And How to Use It

    High agent turnover is all too common within the call center industry, and it’s a clear sign that...
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    What Is the Voice of the Customer (VoC)? And Why It's Important

    Your customers are an essential part of your business, which means their experience when...
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    The Big Guide to Call Center Knowledge Process Outsourcing

    Managing call center operations today has become more challenging amid economic constraints and...
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    Call Center Reporting Best Practices + 9 Ways to Do It Better

    Reporting is key to understanding your contact center. It helps QA teams measure performance across...
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    What is Call Center Screen Recording? + 5 Big Benefits

    Call centers have moved far beyond just phone calls, despite the name. Modern consumers stay...
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